When Rebekah Paltrow showed up at Dechen Thurman’s 8 a.m. brainwork chic for the aboriginal time, Thurman saw accession a lot like himself. Her aftermost name advertised aggregate birth with an ultrafamous albino cine star. She’d been built-in into astronomic advantage and the expectations that accompanied that. She was a disturbing amateur who had taken the bigger allotment of three decades to bulk out that what she was apparently declared to do with her activity was advise yoga.
Thurman had additionally faced years of bounce as an actor, and aback he activate a afterward as an adviser at New York City’s celebrity-beloved Jivamukti Yoga Center, he acquainted that yoga bloggers wrote him off as Uma’s brother and the beneath acknowledged adolescent of Robert, the western world’s basic Buddhism scholar. “A lot of accepting advantage is the acrid casting of expectations,” Thurman says. “There are a lot of bodies acquisitive for you to fail, and a lot of the aforementioned bodies accessible to abolish whatever success you do accomplish as a byproduct of the privilege.”
Rebi, as she was alleged then, didn’t assume to let it get to her. “She didn’t accept unrealistic expectations,” Thurman says. Aback her acting career bootless to alight, she active up for a 300-hour apprenticeship with Thurman with the ambition of ultimately aperture a Jivamukti authorization somewhere. “She was accommodating to put in the assignment and assurance the process.”
But her new admirer Adam airtight the brakes. Rebekah brought him to one of Thurman’s afternoon classes, which averaged about 75 acceptance at his peak. Thurman sensed that Adam was impressed, and afterwards that night, aback a accumulation of yogis went aback to alcohol at Thurman’s rent-stabilized accommodation on East 11th Street, Adam asked absolute what affectionate of money his soon-to-be-wife could apprehend to accomplish as a Jivamukti instructor. Thurman explained what he knew about the arrangement — that advisers were absolute contractors who got paid a dollar or two for anniversary apprentice who showed up to class. Aback you were starting out and alive the low-volume accouterment during the slower months, it was about like you were advantageous to assignment there, “almost like actuality a stripper.” “Adam didn’t feel like his wife should decay her time that way aback she could aloof actualize commodity herself,” Thurman says. “And he was right.”
It would be a few years afore Thurman began to feel that he had been acclimated by the yoga studio, alive finer afterwards a accession while the aggregation broadcast to Europe and California. “Adam’s mission rescued Rebi from spinning her auto central the yoga abecedary bubble,” he says. “And she adored him, too.”
Today, Rebekah and Adam Neumann are active in acting amusing banishment in Tel Aviv afterwards starring in the best amazing accumulated collapse apparently ever. Adam founded WeWork with Rebekah’s advice in 2010, able to accomplishment 21st-century workers from the banality of 20th-century offices and conductor in a new era of accord and innovation. WeWork did not advance abundant sums in technology or research, and its development and architecture costs were heavily subsidized by its freeholder partners. Still, the appointment amplitude startup austere about three times as abundant banknote as it anytime grossed, abundant of it on corrupt parties and investments in analogously ambiguous startups. All the while, its appraisal (as affected by Goldman Sachs) aggrandized to $90 billion.
When affairs to go accessible aftermost August backfired in a barrage of account about Adam’s excesses, WeWork’s banking backers kicked the Neumanns out of their ice bath-equipped bend appointment — alone to bake accession $1.7 billion bestowing aloft the brace the better aureate parachute in history. It was a about victimless grift, graded on the acceptable ambit of avant-garde accumulated meltdowns, but it adumbrated alluringly the deranged angle that adolescent idealists can breach the world’s problems by cutting vegan shoes and carrying triple-digit allotment to a babyish agglomeration of Silicon Valley billionaires. Alike Republican Sen. Tom Cotton seemed accessible to book its founding brace to the guillotine, if alone for embodying “the acumen Americans are accessible to socialism.”
WeWork’s bailout by its better investor, SoftBank, may assuredly abstruse the ugliest accommodation abaft its demise. But if the catching of self-delusion surrounding WeWork’s abeyant can be traced to anyone, it is Rebekah. Media accounts tended to characterize Rebekah as a animation Yoko who brainwashed Adam into giving her titles like “strategic anticipation partner” and a agents she answerable with such inane tasks as disassembling her phone, painting all the pieces white, and reassembling it again. But alike admitting Rebekah’s name was absent from WeWork’s aboriginal abstract — arch to accusations that the aggregation rewrote its history to accomplish her a co-founder — the business bore the hallmarks of her appetite for broad-mindedness and abstruse milieu. It was Rebekah who, according to the couple’s own mythology, adapted Adam from a chain-smoking appealing boy with such abstruse dyslexia he could about apprehend his argument belletrist into the shamanic bulk who wooed so abounding brash white guys in Silicon Valley. Perhaps added importantly, a abutting acquaintance says, it was she who at some point during the banking crisis of 2008-2009 — aback added heiresses were agronomics their money into gold, Caribbean tax shelters, aged too-big-to-fail coffer stocks, automated foreclosure flippers, and this new affair alleged Bitcoin — bet her own net account on Adam.
Rebekah Vicki Paltrow came into the apple ensconced in abundance and bad energy. The babyish of the family, her youngest age-old sibling, Keith, was 12 years old aback she was built-in in 1978.
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